attention to detail
i like to put a purusha touch on every detail of each garment and i truly admire lovely tags and good branding! there is something so special about a product that is complete and beautiful in everyway: the label, the hang tag, the presentation, and the displays.
in this respect i strive for purusha wear to exude its mantra of balance, freedom, and love. for this to be possible with where i am at right now i hand make all my own labels and tags! it can be quite fun, like my very own sweatshop!
for my tags to look like this:. . .
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. . .i hand carve my own stamps out of rubber! it was pretty easy to carve the size stamps, ha but the purusha logo stamps were another story, especially the small logo!
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and then cut the tags and sew them onto each garment. . .
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i also put a lot of care into the purusha hang tags. all tags are totally customized and are my own photographs!
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new clothing (and tags!) to come!
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