casual chic.







earrings gather, necklace lux divine, sunglasses desiar, shorts atelier delphine, shoes bali elf, bamboo top coming soon to purusha! 

good morning my sweet friends! how are you?

i've been having a lot of fun putting together these outfits for my blog, it gives me more of a sense of what i like and the clothing i plan on designing. patrick and i went to echo park on sunday and wandered around in the very fun hipsterness. we got pizza at two boots, popped into echo park independent artist's co-op, visited the vintage chic boutique myrtle (where i got these super fun and cute bloomers by delpine! obsessed! patrick calls them my diapers. whatever!), and got the best vegan ice creme at kind creme. heavenly heavenly. but above all i gained some much needed inspiration. plain and simple, i just need to design what i love that i can't find out there when i got shopping. my tastes, my lifestyle, my passion is evolving beyond simply 'yoga clothing' (not that there's anything wrong with great yoga clothing!), so i plan on just creating what i think is cool. when i started purusha 4 years ago, there weren't a whole lot of yoga brands, at least that i knew of. now everyone and their sister is a yoga teacher and/or has their own yoga line. i'm still going to make comfy cute clothes, but i'm leaning more towards chic casual/lounge wear that you can use for yoga if you want, but you sure don't have to be a yogi. you just have to be YOU. YAY! hope your day is lovely! xo.

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